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WARDROBE

What Jeans Really Costs Per Wear

Jeans at $110 plus $20 of upkeep, over 300 wears, works out at $0.43 per wear. Here is the full arithmetic and where it breaks down.

Cost Per Wear1 min readPublished The Wardrobe Editors

In short

  • At $110 with $20 of upkeep over 300 wears, the cost per wear is $0.43.
  • The cheaper alternative works out at $0.33 per wear.
  • Usually the best value in the whole wardrobe. 100% cotton denim substantially outlasts stretch blends, and the price gap is small.

Usually the best value in the whole wardrobe. 100% cotton denim substantially outlasts stretch blends, and the price gap is small.

The arithmetic

Two versions of the same purchase
The considered optionThe cheap option
Price$110$40
Upkeep over its life$20$0
Realistic wears300120
Years of use41.5
Cost per wear$0.43$0.33
Two versions of the same purchase

Here the cheaper option genuinely wins on cost per wear, at $0.33 against $0.43. This is one of the cases where spending more does not pay for itself.

Where the wear count comes from

Two or three wears a week for four years.

Run it on your own numbers

The price you would actually pay, after any discount.

$

Be honest. For most people an occasion dress is under 5, a winter coat is 80 or more.

Dry cleaning, resoling, alterations. Leave at zero if there is none.

$

Cost per wear

$4.00

$120 across 30 wears.

To reach $5.00 per wear
24 wears
To reach $1.00 per wear
120 wears
To reach $0.50 per wear
240 wears

Cost per wear is a comparison tool, not an accounting one. It is most useful when weighing two specific options against each other — this coat against that coat — rather than as an absolute verdict on a purchase.

Frequently asked questions

What is a good cost per wear for jeans?

Around $0.43 is realistic for a considered purchase worn 300 times. The number matters less than how it compares to the specific alternative you are weighing.

How many times will I actually wear it?

Two or three wears a week for four years. Anchor your own estimate to how often you wore the item this would replace.

Tools for this topic

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